WP Engine Homepage | Affletics

In your search for a great web hosting solution for your WordPress project or business, you’ve likely come across hundreds of web hosting companies.

Some of them are cheap and some are more expensive. Some of them offer basic features and others offer more premium benefits.

How do you choose the right one for you?

If you’re at a point where you are generating some traffic and revenues, WP Engine offers a top-tier web hosting solution for you. If you can afford $25/month or more, read on to learn about the value they have to offer.

What is WP Engine?

WP Engine is one of the largest managed WordPress web hosting providers in the world. They were founded in 2010 and are headquartered in Austin, Texas with offices in:

  • Omaha, Nebraska
  • San Antonio, Texas
  • San Francisco, California
  • Brisbane, Australia
  • Limerick, Ireland
  • London, England
  • Krakow, Poland

Company information at a glance:

  • Powers over 1.5 million active WordPress websites
  • Services more than 175,000 customers in 150+ countries
  • About 900 employees
  • Acquired and owns Flywheel, another WordPress web hosting leader
  • Acquired and owns StudioPress, makers of the Genesis Framework, Genesis Themes, and other WordPress development tools

WP Engine’s Target Customer

WP Engine focuses on small, medium, and enterprise business customers around the world. They are dedicated and focused on offering the ultimate WordPress hosting experience.

Their services are also great for bloggers who want to start with a premium hosting platform or want to migrate to one as their traffic starts to increase.

What is Managed WordPress Hosting?

Managed WordPress hosting plans offer automated features and benefits compared to non-managed types of hosting.

WP Engine managed hosting plans include the following types of services with every plan:

  • Automated WordPress and PHP updates
  • Managed upgrades
  • Daily and on-demand backups
  • Continuous website monitoring and security

For other web hosting companies which are not managed, these services may not be available or may come at an additional charge. But more importantly, you would have to take the time to do these tasks manually yourself or pay someone to do it.

For those of us running a business, it’s well worth the cost to have professionals take care of this for you. This allows you to allocate your precious time to more valuable tasks.

WP Engine Features and Benefits

1. High-Performance Hosting Platform

WP Engine’s hosting services use Google Cloud Platform (“GCP”) for all of its shared hosting services. This includes the Startup, Professional, Growth, and Scale managed web hosting plans listed on their site.

For dedicated hosting, you can choose from either GCP or Amazon Web Services (“AWS”). Both GCP and AWS are leaders in the cloud hosting space. You will need to contact WP Engine for custom pricing for dedicated hosting plans.

These two cloud hosting platforms are world-leading cloud vendors which means fast speeds, superior reliability, and enterprise-grade security.

If you’ve ever tried to use GCP or AWS services, you know their services are built for seasoned professionals and are very technical/complex to use. They are not beginner-friendly.

The great part about WP Engine is that they build their platform on top of these two hosting giants. This platform includes industry-leading tools and features that improve upon the standard WordPress performance.

The WP Engine dashboard is also much easier to use and understand compared to GCP and AWS systems.

This means you get the huge benefits of GCP and AWS with an easy-to-use online dashboard by WP Engine. This is a tremendous value for small and medium-sized businesses.

2. Faster Speeds By Design

WP Engine is designed for the fastest speeds in the industry. Along with GCP and AWS hosting infrastructures, all plans include the following:

  • Evercache®- A proprietary caching technology with multiple caching layers and WordPress-specific rules.
  • Cloudflare CDN – Free and fully-managed content delivery network (“CDN”).
  • PHP – Run on the latest version of PHP to serve up to 3x more requests per second.
  • Automatic WordPress Updates – All updates are thoroughly vetted and applied automatically for better performance.

According to Pingdom in December 2021, they had an uptime of 99.99% and a response time of 1,093 ms.

You can also test out your website loading speed at GTmetrix. Here’s how fast WP Engine’s homepage loads as an example (Grade A). Faster times mean a better experience for both your development team and your customers.

3. Security

WP Engine has the highest level of security for its hosting plans.

  • Global Edge Security – WP Engine has completed a SOC 2 Type II examination for security and reliability.
  • WAF – Managed Web Application Firewall (“WAF”) included
  • Advanced DDOS Mitigation – 26 billion cyber attacks blocked every year
  • Cloudflare CDN – Industry-leading performance and security
  • SSL Certificates – Install a free SSL certificate or bring your third-party SSL certificate on non-starter plans.
  • Multi-factor Password Authentication – Options for improved login security

4. Knowledgeable and Fast Support

During our testing, I contacted the WP Engine team several times. The chat support is great and the person you’re chatting with is often a highly experienced service provider.

In case the team member can’t solve the problem at the moment, they’ll create a ticket for you and reach out within 1-6 hours with a solution. 

The company also provides a 24/7/365 phone support service, but it’s only limited to the higher price packages and English is the only language currently supported.

Aside from that, they have a comprehensive Support Center with hundreds of articles on all aspects of their products and services including these topics:

  • Account & Features
  • Best Practices
  • Billing & Account Management
  • Cache
  • Common Errors
  • Databases
  • Development
  • Domain Names
  • eCommerce
  • Enhance My Site
  • General WordPress
  • General WP Engine Info
  • Make My Site Faster
  • Manage My Account
  • Migrations
  • Multisite
  • Platform Information
  • Security
  • Setup a Site
  • Speed
  • Third-Party
  • Troubleshooting
  • WordPress Help

As you can see, they are serious about providing you with the best experience possible.

5. Industry-Leading Partners

All great companies have superior partners and relationships. Here are a few which WP Engine has:

  • New Relic – A powerful data analysis and monitoring platform for the entire software stack.
  • Cloudflare – Industry-leading protection and acceleration tools for your websites.
  • HubSpot – A leader in marketing, customer relationship management (“CRM”), customer service, content management system (“CMS”), and operations software platform for businesses.

WP Engine Web Hosting Products and Pricing

1. Managed WordPress Hosting

Managed WordPress hosting plans start at $25/month with an annual contract or $30/month if you pay monthly.

StartupProfessionalGrowthScaleCustom
Price (paid annually)$25$49$96$242Contact
Price (paid monthly) $30$59$115$290 Contact
Sites Included13103030+
Visits / Month25,00075,000100,000400,000400,000+
Local Storage10 GB15 GB20 GB50 GB50 GB+
Bandwidth / Month50 GB125 GB200 GB500 GB500 GB+

All the WP Engine hosting plans come with maximized speed, performance for SEO, effortless 1-click installation, daily backup, customizable themes, automated software updates, and a proactive threat blocking system.

The other key feature I liked was One-click Staging.

You can easily create a duplicate of your site to test changes. Then when you are ready, you can push them to your live site. This feature is so valuable, especially when you are working with a design/development team.

2. eCommerce Hosting

WooCommerce | Affletics

WP Engine recently launched its WordPress with WooCommerce hosting. eCommerce Solutions hosting plans start at $30/month with an annual contract or $36/month if you pay monthly.

They are slightly more expensive than their non-eCommerce plans because WooCommerce takes more system resources to run.

StartupProfessionalGrowthScaleCustom
Price (paid annually)$30$63$117$292Contact
Price (paid monthly) $36$75$140$350 Contact
Sites Included13103030+
Visits / Month25,00075,000100,000400,000400,000+
Local Storage10 GB15 GB20 GB50 GB50 GB+
Bandwidth / Month50 GB125 GB200 GB500 GB500 GB+

All plans come with the following features:

  • Free Migrations – Utilize a free, automated website migration plugin that automates the transfer of your existing store to WP Engine. Transfers are simple to do and their support team is available 24/7/365 to assist.
  • Website Speed – Enjoy speeds up to 40% faster than the competition thanks to eCommerce optimized server infrastructure.
  • Instant Search – ElasticPress instant search results can boost conversion rates by up to 18%.
  • eCommerce Themes and Blocks – Work with included customizable eCommerce themes and WooCommerce optimized Gutenberg blocks for higher conversion rates.
  • Security & Support – WP Engine has completed a SOC 2 Type II examination for security and reliability.

Money-Back Guarantee

WP Engine offers a generous 60-days money-back guarantee for its hosting plans (All new Startup, Professional, Growth, Scale, and eCommerce dedicated custom plans are included in the 60-day money-back guarantee. All other premium and custom plans are not included.)

If you’re unsatisfied for any reason, simply reach out to customer support and request a refund.

Flywheel Growth Suite for Agencies and Freelancers

Besides web hosting, agencies and freelancers can sign up for and use Flywheel’s Growth Suite tools for taking care of their customers.

These tools are available even if you are not hosting with Flywheel. And since Flywheel is owned by WP Engine, you know the integration will work smoothly.

Some features include:

  • Client Management – Each of your clients gets an online dashboard for their accounts.
  • Client Reports – Create automated client reports that include Google Analytics and hosting stats.
  • Billing & invoicing – Seamlessly manage client invoicing and payments securely via Stripe. Use for one-time or recurring billing.
  • Growth Dashboard – Your dashboard for managing all of your clients and viewing data-driven information.

The Growth Suite Freelance plan starts at $135/month (paid monthly) or $113/month (paid annually) for up to 10 sites.

The Growth Suite Agency plan starts at $330/month (paid monthly) or $275/month (paid annually) for up to 30 sites.

You can scale this up to an unlimited number of clients on a Custom plan as you need it.

Atlas – Headless WordPress Platform

WP Engine offers a solution called Atlas which includes dynamic Node.js and Headless WordPress in one package.

Altas is an advanced set of tools for developers and enterprise customers to build personalized, omnichannel, back-end integrated experiences with up to 10X faster performance compared to standard WordPress.

For more information on Atlas and Headless WordPress, see The State of Headless: A Global Research Report.

WP Engine Pros & Cons

Pros:

  • Easy to use, rock-solid web hosting
  • Fast speeds
  • Free SSL certificates included
  • CDN included
  • Awesome customer support
  • Add-on plans available for agencies and freelancers

Cons:

  • Pricey compared to other providers
  • Email and domain name registration services are not provided
  • Limits on visitors, local storage, and bandwidth can be exceeded easily and incur additional costs or upgrade in plan

Conclusion

Thanks for sticking with me until the end. Here are some of my final thoughts on WP Engine.

WP Engine is a World Class WordPress Hosting Solution

WP Engine is one of the best hosting solutions you can find for your WordPress website. Period.

Their hosting solutions are catered towards professionals and businesses who are already generating traffic and revenue from their website and want to take it to the next level.

WP Engine is hosted with Google Cloud Platform and Amazon Web Services. The two cloud hosting services are world-class cloud vendors, with lightning-fast speeds, exceptional dependability, and business-grade security.

Pricey But Packed With Value

If you’re in the market for $25/month and higher hosting, WP Engine offers exceptional value for the price. This is clearly one of the best solutions you can find for managed WordPress hosting anywhere.

If this is above your price range, I would look towards hosting with Flywheel. They offer a Tiny plan for beginners which starts at $13/month with smaller limits on visitors, local storage, and monthly bandwidth usage. As I mentioned earlier, Flywheel is owned by WP Engine.

What are your thoughts on WP Engine? Please feel free to share your thoughts and comments below.

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